About | Fireweed Capital

Founder & Wealth Advisor

Dr. Adam Link, CFP®

After three company exits, an IPO, and years as Sr. Engineering Manager at Coinbase, I watched smart people lose fortunes because their "diversified" portfolios dropped alongside everything else in market crashes. I live on a lake in northern Minnesota with my family. I founded Fireweed Capital for families who question the "just buy index funds" advice.

I believe markets flash warning signs, and ignoring them is like ignoring the weather before heading out on the lake. Eventually, you'll pay the price.

My background includes a Bachelor's in Finance, a Master's in Cybersecurity, and a Doctorate in Computer Science. I hold the CFP® designation and have personally invested in stocks, bonds, 500+ apartment units, real estate syndications, and angel investments. I understand what it means to put your money where your mouth is.

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Credentials & Experience

CFP®

CERTIFIED FINANCIAL PLANNER™

Doctorate

Computer Science

3 Exits + IPO

Real-world experience

500+ Units

Real estate invested

Investment Philosophy

Why I believe active management delivers better outcomes

Markets Flash Warning Signs

Indicators exist for a reason. When technical and fundamental signals align, they often precede significant market moves. Ignoring these signals because "you can't time the market" is like ignoring monitoring alerts because "servers usually recover on their own."

Not Losing Outweighs Gaining More

Avoiding a 30% loss is more valuable than capturing an extra 10% gain. Math favors the protected portfolio: if you drop 50%, you need 100% gains just to break even. Our strategies prioritize downside protection over maximum upside participation.

Uncorrelated Returns Matter

A portfolio that zigs when the market zags provides a fundamentally different experience than one that rises and falls with the S&P 500. When markets drop 30%, you shouldn't have to white-knuckle through the same drop in your portfolio.

Premium Service, Premium Results

Traditional advisors charge layered fees for market returns with no downside protection. We provide active risk management, not passive index exposure. You pay for downside protection and uncorrelated returns—clear value when markets turn.

Ready to explore an alternative to passive investing?

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